30 Startup Mistakes That Aspiring and Budding Entrepreneurs Must Avoid
Startup Mistakes | The Money GIg

30 Startup Mistakes That Aspiring and Budding Entrepreneurs Must Avoid

A splendid idea can change your lifestyle. However, the million-dollar query is how to find a splendid idea. Nowadays, each individual is full of thoughts that can work as a cash-making machine. They desire to be their very own boss by way of beginning their business. But this is now not each person’s cup of tea to flip an idea or a thought into the success tale.

Startup Mistakes | The Money GIg

Starting a business isn’t always easy. There are so many points to think about and decisions to make. The pressure can cause you to make a poor decision that can hurt your potential for success, or at least set you back. And on top of that, it requires a lot of dedication and power to examine the failure. 

What do Statistics Say About Startup Failure?

Studies say that only 10% of the thoughts can transform into successful startups. Half of the thoughts won’t be in a position to face the merciless reality of the world. According to the information furnished via the U.S. Bureau of Labor Statistics, 20% of new startups fail in the course of the first two years of operation, and roughly half of all organizations do not survive before crossing the fifth year. So how do you correctly launch and run your startup without allowing those errors to crop up?

While most of the startup thoughts can be located in the dumb ground with damaged portions of many hearts. There are several ideas, which have been discarded to the bin, such as the IBM concept that there is no region for PC running systems, Microsoft in no way believes in the massive future for search engines and browsers, and Google by no means believes in the success of social media. But these days we have all of them working super and enhancing our lifestyles for day to day usage. Everything relies on your startup execution and how you tackle the errors. Here are the tips you need to be conscious to keep away from mistakes to end your startup from failing.

30 Startup Mistakes That Aspiring and Budding Entrepreneurs Must Avoid

The Money Gig has reached out to heaps of small enterprise owners, growth strategists, financial advisors, and enterprise consultants to bring together the 20 largest mistakes that startups make. So all you need to do is keep away from these errors when beginning your business.


Lack of Preparation before Startup

Whether it is a competition or the start of the new beginning, if you don’t have proper training and warm-up, you will not be successful. You need to warm up with some prelaunch training. Being equipped with the requisite skills and knowledge of the work you intend to start is necessary. 

One of the most important prerequisites and preparation is getting acquainted with startup terms. Maximum startup owners are not well-versed with the ABCs of entrepreneurship. However, if the former sentence gave you points to worry about, then worry not! 

Visit this article on A Glossary of 51 Startup Terms Every Entrepreneur Must Know

What Is Entrepreneurship – A Complete Guide On Entrepreneurship

No clear imaginative and prescient or purpose

This ought to be the beginning factor for any startup founder, however, it’s regularly overlooked. Too frequently humans dive straight into their vivid thoughts except questioning why they’re doing, what they’re doing, or thinking about the change they prefer to see in the world.

Without a clear purpose, a startup can meander along barring much momentum. And when things get challenging (which they inevitably will), you won’t have lots to pull you or your group through. Having a clear motive provides some actual meaning to your work and a purpose that humans can rally around. 

If you are facing difficulty with choosing the right idea for your business, refer to this article on 10 Manufacturing Business Ideas with High Potential in India.

Skipping the Planning Phase

Planning can tend to be tedious, but without a solid plan for your company that includes business idea research and market potential, you will be moving in the dark. A business plan, a financial plan, and a marketing plan are some of the important plans to be considered.

Even if your business plan is a single page, it serves to guide the startup in the right direction by answering the following questions:

What is the purpose of your startup? Who are its potential customers? What are the mission and values? Who are the company’s competitors and what are they doing? How can the company measure success? In other words, a sound business plan determines every aspect of the startup. And whenever the company is stuck or a new venture is to be launched, refer to the business plan.

Attempting to do the Whole Thing Yourself

A massive mistake that entrepreneurs make is questioning they are all alone, and they attempt to function independently without relying on anyone. Sometimes they are often willing to learn how to be a jack of all trades, but it doesn’t happen that way. However, Larry Ellison’s Oracle is an exception. Don’t attempt to run a new commercial business by yourself. 

There are ups and downs, Crushing blows and setbacks which make it troublesome to continue without another person’s encouragement. Find and onboard truthful professional advisors to talk about your enterprise ideas, strategy, challenges, and progress. Wisdom and strength exist in the multiplicity of counsel. Incentivize 4 to 6 individuals to be part of your organization. Why make your errors when others that have tread earlier than you can assist steer you in the proper direction?

Effective delegation can be one of the best ideas for new small business owners to build their businesses, free up their time for business ventures that require their innovative expertise, and build a team positioned for future success.

Failing to ask for help

Entrepreneurs can be sometimes too stubborn. Remember that your business is your child. There’s no damage in asking for help. There are advisors out there that favor assisting you, not just to fill their personal pockets. 

Accept that you are not aware of everything and don’t fear to ask for help when crucial (or even before). If you feel lonely, consider seeking help from your mentor, a family member, angel investor, or legal advisor who can guide you properly. Spend time discovering a precise mentor who you can believe and who has faith in the success of your venture. Find the proper individual and it can be a win-win.

Don’t be afraid to fail

The largest mistake you can make is to be afraid of failure. Failure is key to your success, and leaping into your concern is very nice for your future business. If you fear failure, you will never have the courage to try something new that can change your life. Just imagine that you have a mind-blowing idea that is approved by all. However, you have a constant fear of that idea failing miserably. Then you can’t even make your first step towards it. How you pick out after failure and research from your errors is the key to gorgeous success.

Not Making a Commitment

Starting a business requires several success-oriented character traits like passion, drive, dedication, determination, and a serious sense of commitment. Business owners need to be willing to make sacrifices and face challenges head-on if they want their businesses to be successful.


Don’t Employ Too Soon

By far, the largest mistake a startup can make is hiring too soon. That will drain the startup financially. Such as hiring full-timers when a part-timer or a subcontractor can do an equal job/function in a lesser amount. It is very handy to run a small commercial enterprise with part-timers, subcontractors, and the services of different professionals.

Getting the Hiring Process Wrong

So many startups have wrapped because the people hired were not the right fit for the company. Perhaps a friend who lacked essential skills for the work role or someone didn’t fit in with the team due to a personality mismatch. Ensure to have qualified people working at the startup.

And guarantee that everything is documented. No one would like an ex-employee to sue because a huge part of the company was promised in exchange for services, an agreement that was sealed over a handshake.

Hire friends over experts.

Just like some friends weren’t meant to be college roommates, many individuals who get along well in daily life should never be business partners According to Noam Wasserman, a Harvard University professor, every friendship connection in a team of founders increases turnover within that group by 28.6 percent. That doesn’t mean friendly founders can’t work together. However, only those friends who want to collaborate should consider how their characters and skill sets overlay before committing.


Don’t Rush to Launch Too Soon

One of the largest errors startups make is launching earlier than they are ready. Launching too soon might put the entire business at risk. When you begin to see success, it can be convenient to expect that boom will continue. 

For example, if you are thinking of launching a product, question yourself: is this a product or service that people really want? Is it ready to be marketed? Don’t ever think of rushing into the market out of a desire to beat the competition and start generating revenue. Be sure that the startup is ready with all the necessary things before getting into the hands of the public.

Don’t Wait For Too Long Also

Of course, it’s important to take time to launch but that doesn’t mean you’re launching it seeing signs of procrastination. Otherwise, there’s the chance all the money will be exhausted or your competitor will be the first to market a product. After everything is ready, establish deadlines and be firm enough to meet them.

Don’t Amplify Your Startup Rapidly

 However, if you amplify your commercial enterprise too rapidly, it may have dire consequences. You may find that your period of growth was for a brief time, and you end up with a bunch of new staff but no work and no funds to pay them. That’s why it’s important to take a slow and steady approach to development.

Launching at an inopportune time.

Timing is a huge factor. While certain circumstances lie outside of control (like the governance, economy, or natural disasters), launching at the right time can be arranged. During such disasters, never mind the exhaustive scientific approach. 

Choosing the wrong location. 

Siting a business has been a crucial factor. Setting up shop at the right location is key, taking into account the cost and the geo-position of potential customers and the industry as a whole.

This is the reason why many successful tech companies tend to rise from tech hubs like Silicon Valley, Seattle, Portland, Ore., and Boston.

But there’s another reason why location matters, i.e venture capitalists. Most venture capitalists fund startups that are located about an hour’s drive away. This may be because investors learn of startups through someone else in their network. So to receive funds, launch the startup close to a location where the money is.


Avoiding New Technologies

As small startup owners, technology can contribute immensely to new opportunities, doing work more efficiently, and help us save money. No doubt new technologies can be intimidating and will take time to learn and understand, but ensure to stay updated with them and incorporate them into your workflow slowly yet steadily. The reluctance to adjust to technological progress can wreck your business in the short and long term

Having too Much External Influence

Whether in the form of advice or criticism, feedback from an outside source is actually a great way to measure progress. An astonishing example is the launch of Facebook. Would Facebook have taken off if Sean Parker had not recommended to Mark Zuckerberg to move to California and alter his project’s name from Thefacebook to just Facebook?

However, too much feedback can be damaging. In your entrepreneurship journey, many will come to say what’s best for it. But if everyone’s advice is followed, your business would no longer bear a resemblance to the unique idea that you had thought of. Listen to everyone, but follow what’s best for your business.

Even though Zuckerberg accepted Parker’s advice, he still kept a vision of what he had dreamt of Facebook to be. Rather than accepting every advice, he just used the suggestions which he knew would work for his company. 

Neglecting to test

Icons8, a design company, makes a new type of icon to gain more customers. But unfortunately, no one liked it much and they saw user engagement drop by 50 percent. Don’t assume that your internal experts or you always know what’s best.  Always test new products and innovations with real users before launching them into the hands of the public.

Lacking the Ability to Pivot.

If you are an entrepreneur, not everything will go as you have planned. But being able to pivot is part of the game. So it’s important to keep a backup plan for every worst-case scenario but at the same time being flexible enough to pivot if the original idea isn’t working. 

For example, once Nokia had a paper mill and manufactured rubber boots. Today, it’s a telecommunications company. Odeo once survived as a podcasting platform. But as Apple launched its podcasting platform, Odeo had to pivot. And, today Odeo is that social media outlet known as Twitter.


Assuming that Money Can Solve all Your Problems

Many budding entrepreneurs are of the opinion that money can solve and ease all their problems. But money does not work like that. You should first build the best business model and fix any problems first and then raise the funds for your business. But if you seek money first and then resolve the problems, it might land you in trouble.

Handling Money Incorrectly

The new startups commonly have a low budget. The startups face the largest problem to manage their restrained money and make its most inefficient use. The founder becomes overly eager and hires a ton of people. Most of the startups fail due to the fact that they ran out of cash.

To avoid this, hire experts and those only those who are truly needed. Avoid spending money on decorating the office, planning dinner parties for clients or stakeholders, purchasing the lavish vehicles, or involving in such activities that are not generating direct profits. You may not realize it but such spending at an earlier stage may lead you towards bankruptcy before you realize it.


Starting a company doesn’t need a large investment, but some new entrepreneurs feel that they need to spend a lot to purchase the best of everything from marketing, to equipment, to the software. There are less expensive but equally viable options available, which can serve the same purpose. Planning and sticking to a business budget to curb overspending is always a great idea.


Some rising entrepreneurs who don’t overspend fall on the other edge of the spectrum and refuse to spend anything. Of course, there are ways to start and grow a business with limited funds, but not investing any capital in your business can seriously limit your potential for success.

Don’t provide your self the incorrect salary

Paying yourself too little or tons [is a mistake]. It’s frequently simpler to decide the revenue for a new rent than figuring out a proprietor or partner’s pay. Consider paying yourself a proportion of revenue. Whatever you choose, start figuring out your pay.


Your opinion on sales is wrong

Marketing and sales take time. Many rising startups think that they can sign a deal with big entrepreneurs in no time, but they should remember that these deals take time and some can even extend up to a year. 

Also, keep a constant check on the gap between the sales and profit with the help of your analyst and business advisor.

You are spending time on product development but not on sales

Maybe as a startup owner, you are doing everything on your own, from production to marketing to sales. In everyday hassle, you find yourself focusing more on product development rather than sales or marketing. 

So eventually by the end of the year, you will find yourself standing at the same place from where you had started. This happens because you failed to concentrate on any of the promotional activities of your startup. So along with the production, it is equally important to make a business plan for marketing and sales of your products.

Not understanding Target Audience

“People don’t purchase what you do, they purchase why you do it”

If your clients believe in your mission – i.e. what you consider and the place you’re going – then hear what you do and how you do it. By focusing on the ‘why?’ In the commercial enterprise, we can create a great deal deeper connections with our target audience and provide our startups with a higher danger of success.

Every startup owner wishes to come up with a special notion or product to sell, as they expect that it will increase their sale. But, if there is no market for the commodity given then whom will they promote the product? Moreover, it’s a very time-consuming challenge to create a new market for the product. You need to do market research to identify who you are trying to reach, where you can find them, and how they will react to your marketing activities.


Don’t undervalue your product or service

Don’t charge too high, however, do not charge too low simply to achieve market share. Many times, a lack of confidence in our ability and fear of failure leads us to under-price our products and services. This undermines the unique value you bring to the table and initiates the possibility of resentment and frustration. Recovering from undervaluing your products is a long way, so you need to explore the market thoroughly to identify the best price entry point for what you’re selling.

Failing to File for proper legal structure and registration of your startup

It is extremely important to have all your legal documents ready. You may not know who can come up with any legal disputes. That’s Why it’s said that the first step to making a startup is to settle all the legal formalities which can save you valuable time and money in critical moments.

Underestimating Capital Requirements

“Most entrepreneurs think they can get further with less. In an effort to minimize equity dilution, they forget to factor in unknowns, challenges, or delays along the way. Startup leaders tend to plan for the best-case scenario, but that almost never happens. This mentality can be attributed to leaders’ positivity and having drunk their own Kool-Aid. Positivity has its place, however, when it comes to capital; it often results in having to go back to the well for a less-than-ideal raise.” – Wayne Schepens, founder, and managing director, LaunchTech Communications.

Inadequate access to working capital and other financing opportunities are the main reason for complete failure. Many factors ranging from a lack of working capital to a business owner, from a low credit rating and inability to borrow from traditional sources of financing to operational problems affecting cash flows.

Final Words on Startup Mistakes to Avoid

To err is Human. But to remember and not to repeat them is Divine! However, repeating them is a choice! Everyone makes mistakes. The solution is being conscious of them and consistently working to make well-informed, smart decisions in your business. 

In Summary

Follow these 10 pointers and you’ll be on the proper track:

  • Define your startup DNA
  • Keep the important thing, the principal thing
  • Bring sketch on board from day one
  • Validate thoughts early and check assumptions
  • Build a business, no longer a pitch
  • Stop promoting and begin listening
  • Get the stability proper between MVP and perfection
  • Get a mentor and construct your assist network
  • 90% of entrepreneurship is sales. It’s time to begin hustling.
  • It’s all about people. Hire the best you can

Don’t let failure conquer you. Instead, learn from your mistakes and pivot your business model whenever needed. Implement new ideas, test them, and get feedback so you can tweak your service to better meet customers’ needs. 

We hope that while making any decision, you refrain from making these mistakes in your career. But wait! Is there any mistake that has cost you much in your entrepreneurship journey? If yes, feel free to jot down in the comments below.

Also Read – What Is Entrepreneurship – A Complete Guide On Entrepreneurship

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